Search results ordered by relevance. Order by date.

Filter Pages News Articles Webinars Publications

News: Flour + water + salt + time

Limited edition gear for Sourdough September
Real Bread Campaign | Tuesday 27 August 2024

News: FSA backs Real Bread Campaign labelling call

A decade after the Campaign began lobbying the UK government to make full ingredient labelling mandatory for all loaves and sandwiches, the Food Standards Agency has advised ministers that this should be introduced for all food pre-packed for direct sale.
Real Bread Campaign | Tuesday 14 May 2019

News: Sourdough September For All

Local communities crumb together for the (bread) tin anniversary.
Real Bread Campaign | Thursday 1 September 2022

Page: Background to the campaign

This article was written by Campaign co-founder Andrew Whitley of Bread Matters in the run up to our launch in November 2008.
Real Bread Campaign

News: Ocado ‘wholemeal’ is brown bread

Retailer to rename product thanks to Real Bread Campaign intervention.
Real Bread Campaign | Friday 28 March 2025

News: Lidl deletes freshly baked bread claim

Real Bread Campaign calls it a small victory for shoppers.
Real Bread Campaign | Tuesday 5 November 2024

Article: (For)get Real!

Pauline Beaumont ponders how best to go about reclaiming the noble name bread from industrial loaf fabricators.
Real Bread Campaign | Wednesday 20 November 2019

Article: From chimodho to sourdough

Rebecca Trenner introduces microbaker Emma Muhwava.
Real Bread Campaign | Monday 6 January 2025

News: Closer to a wholegrain of truth?

Researchers from the University of Hertfordshire have made a breakthrough in identifying the nutritional quality of loaves, which could pave the way for a standard definition for wholegrain foods.
Real Bread Campaign | Wednesday 24 January 2018

Article: I didn't know work could be such fun

In 2012 Mark Webb went back to the classroom for their Real Bread Day.
Real Bread Campaign | Monday 15 March 2021

Ways to support our charity’s work

Join today Buy gifts Make a doughnation The Loaf Mark

Real Bread Campaign
C/o Sustain
The Green House
244-254 Cambridge Heath Road
London E2 9DA

realbread@sustainweb.org

The Real Bread Campaign is a project of Sustain: the alliance for better food and farming.

© Sustain 2025
Registered charity (no. 1018643)
Data privacy & cookies

Sustain

Real Bread Campaign