Word of mouth

The best publicity you will ever get is if people recommend your food co-op to their friends, family and colleagues.

Nothing beats a personal recommendation, because people value the opinions of those that they know and trust. If your food co-op is well-run and popular, your customers will recommend it to their friends without prompting, but there are ways of encouraging this: 

  • Some primary care trusts have health trainers who help local people live healthier lives and they may very well refer people to you if they believe it to be beneficial 
  • Many children' centres or schools see food co-ops as a great way to promote healthy eating, and so many will be happy to recommend your food co-op to parents
  • Local environmental groups might support and help spread the word through their social channels 
  • Incentives, such as a free bag of vegetables, for customers bringing a friend along

To find more useful food co-op related information visit our homepage

Food co-ops toolkit

The Food Co-ops Toolkit will give you all the information you need to set up your own food co-op.

Find out more

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Sustain advocates food and agriculture policies and practices that enhance the health and welfare of people and animals, improve the working and living environment, promote equity and enrich society and culture.

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