News: New Trade and Agriculture Commission concessions in Ag bill don't go far enough, says Vicki Hird

Vicki Hird, Head of Farm Policy at Sustain, has warned that new government concessions on the Trade and Agriculture Commission are too weak to give MPs a real say over future trade deals and that won't save food standards. She spoke to Farming Today (3 Nov) ahead of the Agriculture Bill returning to the Commons tonight (4 Nov) for a crunch vote.
Sustainable Farming Campaign | Wednesday 4 November 2020

News: Vicki Hird, Sustain Campaigner talks farming, food and trade on BBC Panorama

Vicki Hird, Sustain’s Farm Campaign Coordinator features in the BBC Panorama programme to be broadcast today (10 July 2017) talking on the likely impact on our food and farming of a new trade deal with the United States.   [Update: the programme can now be viewed on Iplayer - http://www.bbc.co.uk/iplayer/episode/b08y7nm6/panorama-britains-food-farming-the-brexit-effect ]
Sustain | Monday 10 July 2017

News: What will TTIP mean for food and climate?

Confused by the TTIP (the Transatlantic Trade and Investment Partnership)? Read on for Vicki Hird's explanation.
Sustain | Saturday 20 June 2015

Blog: How to fix our food supply chain - insights from EFRA Select Committee Inquiry

In the recent evidence session at the Environment, Food, and Rural Affairs (EFRA) Select Committee Inquiry into fairness in the food supply chain, Vicki Hird, representing Sustain on the panel, provided valuable insights into the challenges and vulnerabilities within the country's food supply chain.
Sustain | Wednesday 15 November 2023

News: Sustain highlights opportunities missed at the No 10 Farm to Fork Summit

The Farm to Fork Summit was held on Tuesday largely with business attendees only. Our Head Of Farming Vicki Hird was asked to comment on this on both BBC Radio 4 and Channel 4 news.
Sustainable Farming Campaign | Thursday 18 May 2023

Blog: Roots to Work: The queen of campaigns

Campaigner and policy wonk Vicki Hird talks about wildlife, winning and how to stay motivated.
Roots to Work | Thursday 8 February 2018

News: Sainsbury’s-Asda merger will limit choice for shoppers and farmers

Vicki Hird, Sustain’s Farm Campaign Coordinator, outlines the dangers of the proposed merger of Sainsbury’s and Asda.
Sustainable Farming Campaign | Monday 30 April 2018

News: Sustain welcomes block on retail giants merger

The Competition and Markets Authority (CMA) has today announced it is blocking the proposed merger of food retailers Asda and Sainsbury's after a lengthy investigation into the possible impacts. 
Sustainable Farming Campaign | Thursday 25 April 2019

News: Sustain initial response to Defra consultation on post-Brexit farm policy: Strong ambition but misses tricks

Defra publishes ten-week consultation on the UK's first major new farming legislation since 1947. Sustain's Farming Campaign Coordinator Vicki Hird gives an initial response to seeing a version of the consultation.
Sustainable Farming Campaign | Tuesday 27 February 2018

Blog: Poly-crises in food need systemic action and smart politics

Our outgoing Head of Sustainable Farming Vicki Hird looks at what’s ahead, what we can achieve as an alliance, and takes a few moments for reflective thoughts.
Sustainable Farming Campaign | Tuesday 10 October 2023


Sustainable Farming Campaign: Sustain The alliance for better food and farming advocates food and agriculture policies and practices that enhance the health and welfare of people and animals, improve the working and living environment, enrich society and culture and promote equity.

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