News Real Bread Campaign

Britain’s Best Loaf is Real Bread

Once again the overall champion is additive-free.

Photo © British Baker

Photo © British Baker

The prune and cardamom sourdough from Joe’s, a Real Bread bakery in Bishopston, Bristol, has been named Britain’s Best Loaf 2021. The bakery also won the white loaf category.

Real Bread Campaign coordinator Chris Young said: “At the risk of sounding like a broken record, yet again this shows that Real Bread simply tastes better. It’s just one of the many reasons that loaf makers who still use additives really should kick the habit.”

The gluten free category was won by a seeded sorghum and millet loaf by Real Bread Campaign supporter The Crow’s Rest Bakehouse, with Campaign supporter Modern Baker triumphing in the innovation category with their superloaf.

Organised by British Baker, the competition’s 10 judges included current Campaign ambassador Peter Cook (Peter Cooks Bread) whose Wild Hops & Barley Loaf was crowned Britain’s Best Loaf 2020, and former ambassador Clare Barton (The Bakehouse at 124).

The winner in 2019 was a wholemeal sourdough loaf produced by Campaign supporter The Poppyseed Bakery.

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Published Tuesday 20 July 2021

Real Bread Campaign: The Real Bread Campaign finds and shares ways to make bread better for us, better for our communities and better for the planet. Whether your interest is local food, community-focussed small enterprises, honest labelling, therapeutic baking, or simply tasty toast, everyone is invited to become a Campaign supporter.

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