Things you might want or need to know about supporting the Real Bread Campaign.
See also
To become a Real Bread Campaign supporter, please:
Once you have made payment, you'll receive two automatic emails pretty much straight away: one from PayPal to confirm payment and one from us confirming your supporter number.*
If you're a new supporter we'll also post a copy of True Loaf to you if you're in the UK or a link to the PDF download if you're overseas.
* If you don't, please check your email account's spam or junk folder, in case your service provider diverted the message. you can also check your number here.
These discounted rates are for people who set up automatic annual subscription payments.
| Supporter level | Discounted rate |
| Level 1: individuals | £22.50 |
| Level 2 | £45 |
| Level 3 | £67.50 |
| Level 4 | £99 |
(If you choose to pay by card each year, rather than automatic payment, the standard rates are £25/50/75/110)
We leave it up to you to decide at which level you will support our charity, but if you run a business we urge you to choose one that reflects its turnover.
We also ask that you encourage your staff to support us as individuals, so that they can each get the various benefits themselves.
Entry level
As we welcome EVERYONE, we have set Level 1 support at £22.50*, which works out to less than £2 a month, and we haven't changed our rates since 2009!
We encourage business owners and representatives of orgainsations to join at a higher level and/or encouraging their staff members/volunteers to join as well. Even if you're joining in your own name, please consider choosing a higher level of support if you're able.
NB This is really intended for individuals, though we welcome representatives from businesses below the VAT threshold and not-for-profits to join at this level.
* £25 if you choose not to set up a subscription.
Higher levels
As we're the only organisation fighting the corner for Real Bread we think it's fair to ask for a bit more from the larger companies that benefit directly and indirectly from our work.
From time to time, we have offers only available to people who support us at these higher levels.
If you have any problems please drop us a line - realbread@sustainweb.org
Don’t worry – if you let your support lapse we’ll send you and email to remind you to renew.
The automatic email you receive from us when you complete the supporter application and payment process contains your supporter number. Or:
We LOVE people using our logos in the following two ways:
The 'Proud to support the Real Bread Campaign' badge
This is for Campaign supporters to use on blogs, websites and printed ephemera: y'know, leaflets and that. Supporters can download the badge here
The Real Bread Loaf Mark
Want to give your customers an at a glance assurance that a loaf you bake is what the Campaign calls Real Bread? Read all about this scheme here.
To avoid confusion, we ONLY allow our regular logo (the one at the top left of this page) to be used for editorial features about the Campaign, not on websites to promote bakeries, blogs, bread bags, posters or anything else that might be mistaken as a sign of endorsement by the Campaign.
If you change your email or postal address, please let us know so that we can stay in touch.
We accept payment in two ways:
By online subscription (This is the way that the majority of our supporters pay)
You simply set up the automatic payment with a debit/credit card online and your subscription goes out automatically on the same day each year.
As a thank you for making things easier for us we give you a 10% discount each year on the standard supporter rate.
We use PayPal as the provider of this secure payment service. If you don't have a PayPal account, you can simply set one up during the application process.
You can get more information, assistance and advice about your PayPal account/payments in the PayPal Help Center
By online annual payment
Don't want a PayPal account or would simlply prefer to decide about your support a year at a time? You can simply pay online with your credit or debit card online via PayPal's secure payment system.
Please note the 10% discount doesn't apply.
Sorry but we don't have the facilities to accept payment over the phone, by BACS, bank transfer, account, cash, bartering loaves or anything else.
If your answer to any of these is 'yes', then we'd love you to make a one off doughation.
So, you’d like to increase your support for the Campaign’s work? Fantastic, thank you!
We have four levels.
When your support next comes up for renewal:
You'll need to cancel those automatic payments, then set them up again at a higher level when it's time to renew. Alternatively, you can choose to cancel at any point in the year and set up new payments at a higher level, donating what you have already paid for the remaining months to our charity's work
And, of course, if you want to chip a bit more into the kitty at any point, you can always make a doughnation.
When you begin or renew your support, we give you the choice of:
PayPal can ONLY send us money from your account automatically if you choose to set this up.
PayPal does not (and indeed cannot) take any payment from you to pass onto us without your permission.
Communication
If you choose the automatic payment option, we take great care to make clear before and during the process that we will be collecting payments from you each year.
The process includes you clicking to confirm that you understand and accept the conditions.
To allow you to note the details in you diary, we display this message on screen:
'Future payments: Sustain will collect £[amount] each year on [date]. You can cancel your subscription instantly using PayPal, or by contacting Sustain.'
When you make your first and all subsequent supporter payments, you will receive a receipt from PayPal. We follow this up with an email to confirm that we have received it and to say thank you.
You can get more information, assistance and advice about your PayPal account/payments in the PayPal Help Center
If you decide to cancel your automatic annual subscription payments, we respect your decision and thank you for your support.
To end the subscription, which will stop any future payments being made to us automatically:
You can get more information, assistance and advice about your PayPal account/payments in the PayPal Help Center
Being a Campaign supporter and having a listing on our map are related (see below) but separate. To put yourself on the map, you need to login and add the details.
The algorithm that bumps bakeries up search result listings takes into considerations factors including:
Login to your record to do any or all of these.
When you join us, you will receive an invitation to access The Real Baker-e, hosted by Yahoo Groups. You can also apply to access the forum at a later date.
If you'd prefer to receive just one email a day from the forum, rather than one for every message your fellow members post:
This also gives you the option to not receive any emails at all, though then you run the risk of missing out on stuff like the lightning competitions we post there from time to time...
Supporters can download PDF versions of past issues here.
In order to keep waste and costs to a minimum, we have a very tight print run for the magazine and so don't have hard copies of back issues.
Rather than being a membership organisation with an AGM and everyone in it having voting rights and so on, the Real Bread Campaign is a project run by the charity Sustain. As such, we don't have members.
Instead, we see everyone who signs up to our enewsletter, adds their details to the Real Bread map, downloads a publication, follows/likes us on social media, or otherwise interacts with us, to be our friend.
Those who take the extra step of joining us and in doing so supporting our charity's work are (you guessed it) our supporters.
Not all bakeries listed on the Real Bread Map are Campaign supporters and, conversely, not all Campaign supporters create Real Bread Map listing for themselves.
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Real Bread Campaign
C/o Sustain
The Green House
244-254 Cambridge Heath Road
London E2 9DA
0203 5596 777
realbread@sustainweb.org
The Real Bread Campaign is a project of Sustain: the alliance for better food and farming.
© Sustain 2021
Registered charity (no. 1018643)
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