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News: Warburtons ad leaves bitter taste
A Real Bread Campaign complaint is being investigated by the Advertising Standards Authority.
Real Bread Campaign | Monday 29 March 2021
News: Ad watchdog’s bloomer?
ASA allows Hovis' rustic, authentic, traditional, artisanal-inspired and no artificial preservatives claims.
Real Bread Campaign | Wednesday 28 February 2024
News: Real Bread sold here!
The 100+ bakeries signed up to The Loaf Mark scheme.
Real Bread Campaign | Monday 21 February 2022
Page: The Real Bread Campaign changed my life!
And other stories.
Real Bread Campaign
Article: Real Bread review of the year
In 2018, the Real Bread Campaign turned ten. Far from growing stale, marking its first decade injected extra vigour into the Campaign’s work, says coordinator Chris Young.
Real Bread Campaign | Monday 31 December 2018
News: Hovis bloomers ad complaint
The Real Bread Campaign submits Advertising Standards Authority complaint.
Real Bread Campaign | Friday 6 October 2023
Page: What is Real Bread?
Real Bread has nothing to hide. It is made with simple, natural ingredients and NO additives. Simple, eh?
Real Bread Campaign
News: Wholemeal loaf law breach?
Real Bread Campaign questions loaf manufacturers using the word wholemeal to market 50% white loaves.
Real Bread Campaign | Thursday 9 June 2022
News: Big Bakers held to account over wholemeal marketing
Relabelling required thanks to Real Bread Campaign action.
Real Bread Campaign | Monday 23 October 2023
