Search results for 'sourfaux'

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News: Supermarket sourfaux in the news

The scourge of sourfaux is being reported widely as the result of an investigation carried out by Which? in association with the Real Bread Campaign.
2 Oct 2018

News: Say not to sourfaux

Research by The Real Bread Campaign has discovered packet mixes marketed as sourdough that contain up to 22 ingredients and artificial additives.
15 Sep 2015

News: Britain’s Best Loaf awards say no to sourfaux

Following a protest by the Real Bread Campaign and a number of its supporters, awards organisers have reversed a previous decision to open up their sourdough category to loaves made by other means.
29 Jan 2019

News: Big brand sourfaux exposed

Products manufactured by Warburtons, Hovis, Allinson and Roberts have all failed the Real Bread Campaign’s genuine sourdough test.
28 May 2019

News: Watchdog sleeps through sourfaux ads

The Real Bread Campaign has slammed the Advertising Standards Authority for failing to protect shoppers from potentially misleading ‘sourdough’ loaf adverts.
3 Dec 2019

News: Carr’s won’t say no to sourfaux

Real Bread Campaign challenges flour mill’s packet mix marketing.
15 Oct 2021

News: Sourfaux: An open letter to British Baker’s editor and Britain’s Best Loaf organisers

Comment on the awards' ‘sourdough’ and ‘traditional sourdough’ categories.
10 Jan 2019

News: Sourdough: Until there’s a law there’s The Loaf Mark

Bakeries sign up in support of shoppers shunning sourfaux
8 Sep 2020

News: Wholemeal sourdough named Britain’s Best Loaf

A loaf created by Real Bread Campaign supporter Lee Smith’s Poppyseed Bakery has taken the crown in the annual baking competition.
8 Apr 2019

News: Save Our Sourdough

YOU can help our charity to protect people from being misled.
2 Dec 2019

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