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Recipie: Moth-free stuffing

A handful of natural ingredients, none belonging to the order Lepidoptera.
Real Bread Campaign | Friday 15 December 2023

News: ASA bans misleading Iceland factory loaf advert

Following a complaint from the Real Bread Campaign, the Advertising Standards Authority (ASA) today ruled that an advertisement marketing a range of mass-produced, part-baked loaves as handmade was ‘misleading’ and should not appear again.
Real Bread Campaign | Wednesday 14 October 2015

News: Supermarket sourfaux in the news

The scourge of sourfaux is being reported widely as the result of an investigation carried out by Which? in association with the Real Bread Campaign.
Real Bread Campaign | Tuesday 2 October 2018

News: Are supermarket bloomers pants?

A nine-month investigation by the Real Bread Campaign has found the in-store bakeries of only one major supermarket chain producing any Real Bread.
Real Bread Campaign | Saturday 27 March 2010

News: Iceland drops loaf after Real Bread Campaign complaint

Retailer axes half white product marketed using the word wholemeal
Real Bread Campaign | Monday 16 January 2023

News: Additive-free dried yeast

Is such a thing still available in the UK?
Real Bread Campaign | Thursday 18 April 2024

News: It's gonna be a bun fight: The Big Bread Debate

Details of The Real Bread Campaign's activity at The Cake & Bake Show
Real Bread Campaign | Friday 21 September 2012

News: Sliced factory loaves saltier than crisps

Action on Salt reports some sliced, wrapped industrial loaves have more salt than crisps, burgers and fries.
Real Bread Campaign | Thursday 30 March 2023

Article: Caroline Conran, a 1980's Real Bread campaigner

In 2010, Chris Young spoke to Caroline Conran, one of the people behind the 1980 Campaign for Real Bread, run by The Sunday Times.
Real Bread Campaign | Monday 13 January 2020

News: A wholegrain of truth?

A Real Bread Campaign investigation of industrial loaves marketed as 'wholegrain' and 'wholemeal' by some of the UK's highest profile brands.
Real Bread Campaign | Wednesday 27 February 2013

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