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Blog: Flour ‘fortification’ chalk supply presents a risk to the UK food system

Imported additive disruption could threaten confidence in UK food system.
Real Bread Campaign | Friday 13 December 2024

News: Real Bread Campaign shocked by Allinson advert ASA ruling

On 19 September 2012 the Advertising Standards Authority (ASA) rejected a complaint by the Real Bread Campaign that certain marketing of Allinson brand loaves was misleading.
Real Bread Campaign | Wednesday 19 September 2012

News: Spain gets an Honest Crust Act

By Royal Decree, the country now has protection lacking in the UK and elsewhere, including legal definitions of wholegrain, sourdough and artisan bread.
Real Bread Campaign | Wednesday 17 July 2019

News: 93% of Brits unaware of supermarket loaf contents

New research also reveals UPF loaf concerns.
Real Bread Campaign | Thursday 15 January 2026

News: Flour: Always read the label

Real Bread Campaign removes discounts due to additive use.
Real Bread Campaign | Friday 22 March 2024

News: Show Gove the loaves!

Michael Gove seems to be ignoring calls for better protection from incomplete and potentially misleading loaf labelling and marketing, so the Real Bread Campaign needs YOUR help to show him the problem.
Real Bread Campaign | Tuesday 26 June 2018

Recipie: Basic Real Bread recipe

A recipe for simple, no-nonsense Real Bread.
Real Bread Campaign | Tuesday 2 October 2018

Recipie: Karaway’s seeded rye

Dark sourdough bread with linseeds
Real Bread Campaign | Monday 9 November 2020

News: Industrial dough fabricators: update

The latest on current Real Bread Campaign enquiries and complaints.
Real Bread Campaign | Tuesday 3 October 2023

News: Sourfaux code: Minister of State responds

More than two months later, Mark Spencer MP replies to the Real Bread Campaign.
Real Bread Campaign | Wednesday 26 July 2023

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