Parents’ Jury Survey on Junk Food Marketing

Most parents told us they are concerned that junk food advertising is having a significant impact on their children’s food choices. Many reported that their children were regularly being targeted and as a result increasingly associated unhealthy foods with treats and rewards, and asked for the brands they saw, making it harder for them to encourage healthy eating habits.

Parents’ Jury Survey on Junk Food Marketing
26pp - 2018 | 4990Kb

Download

Reports • Children's Food Campaign

Published: Wednesday 19 September 2018

Contents

The survey

Main findings

Parents’ concern about junk food marketing

The impact of advertising on children’s food choices

Marketing methods of greatest concern to parents

How often are children being targeted?

What changes do parents want to see?

Parents’ Jury verdict

Appendix: Parents’ Jury survey responses about their children

 


Children's Food Campaign: Campaigning for policy changes so that all children can easily eat sustainable and healthy food.

Sustain
The Green House
244-254 Cambridge Heath Road
London E2 9DA

020 3559 6777
sustain@sustainweb.org

Our mission is to catalyse systemic change in the UK’s food and farming system – securing a healthy, fair, and sustainable future for all people, nature and a stable climate.

© Sustain 2026
Registered charity (no. 1018643)
Data privacy & cookies
Icons by Icons8

Sustain