Where to buy sourdough this September

Want the real deal this #SourdoughSeptember?

• Check the Real Bread Map and ingredients lists.
• Look for the Sourdough Loaf Mark.
• Ask the baker / retailer what the ingredients are.

(...or make your own sourdough bread.)

Check

The Real Bread Map, to which The Real Bread Campaign invites all bakeries to add details of where people can buy Real Bread, including many that make genuine sourdough bread specifically.

The ingredients list tells you (more or less*) everything that goes into a product. If an additive / E number, chemical raising agent, or the word yeast appears, it’s not genuine sourdough bread

Look

The Real Bread Loaf Mark scheme supplements ingredients lists, helping bakeries give shoppers their at-a-glance assurance that a product is genuine sourdough bread, or other Real Bread - raised by yeast or unleavened flatbread.

The list of around 180 current (updated 16 September 2025) Loaf Mark licensees is below.

Ask

If it’s not obvious from what a bakery has written in its Real Bread Map listing, or there isn’t an ingredients list on display, ask a staff member to let you know what they are.

*Have you heard of hidden 'processing aids', or ‘clean label solutions’ such as ‘fermented wheat flour’ cultured to produce the preservative propionic acid that some manufacturers choose not to name on ingredients lists?

Loaf Mark licensees

Bakeries wanting to sign up to the scheme can find out how here. Lapsed licensees can renew by logging in. 

The small fee helps our charity to keep running the Real Bread Campaign, including everything we do to champion for Real Bread and people who make it, and challenge obstacles to their rise.

UK

Outside the UK