News • Children's Food Campaign
Public Health watchdog publishes sugar reduction targets for industry
Public Health England (PHE) has published guidelines setting out how the food industry should act to help children consume less sugar, targeting the everyday foods that contribute the most to children's sugar intakes.
The guidelines include recommended sugar limits for nine food groups, including biscuits, breakfast cereals, yogurt, confectionery, ice creams, spreads (including peanut butter) and cakes.
One of the main commitments in the Government’s childhood obesity plan was to reduce the amount of sugar contained in manufactured foods. The industry's challenge is to reduce sugar by 5% by August 2017 and overall by 20% by 2020. The guidelines suggest the industry can meet the target by reformulating products, reducing the size of single portions, and shifting consumer purchasing towards lower or no added sugar products.
Read the PHE Guidelines here, and find out more about Sustain's campaigning work to improve children's diets here.
Published Sunday 2 April 2017
Children's Food Campaign: Better food and food teaching for children in schools, and protection of children from junk food marketing are the aims of Sustain's high-profile Children's Food Campaign. We also want clear food labelling that can be understood by everyone, including children.
