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Blog: Is Kingsmill’s whole grain claim legit?
Real Bread Campaign coordinator Chris Young questions the honesty and legality of Allied Bakeries’ claim.
Real Bread Campaign | Tuesday 15 April 2025
Recipie: Bag o’ bread
One bag o' flour = three large loaves
Real Bread Campaign | Saturday 20 February 2021
News: Still freshly faked by Morrisons?
Retailer still claiming rebaked bread is ‘baked fresh from scratch in store every day’
Real Bread Campaign | Monday 31 March 2025
News: Stars in their ryes
…and other Real Bread that garnered Great Taste Awards.
Real Bread Campaign | Monday 1 August 2022
News: Where can I buy flour?
Looking to score some of the white stuff, or a bit of brown? You’re not alone.
Real Bread Campaign | Friday 27 March 2020
Article: Rebel alliance
Hannah-Phoebe Bowen reports on the Spring Grain Gathering of people rebelling against commodification of staple foods, learning from the past to build a better future.
Real Bread Campaign | Thursday 4 May 2023
News: Call on your MP to urge for better loaf labelling laws
Do you think that shoppers and small, independent local bakeries deserve better protection from the effects of incomplete loaf labelling and potentially misleading marketing?
Real Bread Campaign | Tuesday 26 June 2018
Blog: Warburtons: here we sourfaux again…
Company markets Chorleywood Process products as ‘sourdough but softer’
Real Bread Campaign | Tuesday 3 June 2025
Article: The Real Bread Campaign turns fifteen
Looking back on decade and a half of the battle for better bread.
Real Bread Campaign | Sunday 26 November 2023
News: Ad watchdog’s bloomer?
ASA allows Hovis' rustic, authentic, traditional, artisanal-inspired and no artificial preservatives claims.
Real Bread Campaign | Wednesday 28 February 2024
