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News: Save the date for The Scottish Festival of Real Bread 2024

A doughy day for your diary.
Real Bread Campaign | Friday 12 January 2024

Blog: M&S on a (non-UPF) roll?

Real Bread Campaign coordinator Chris Young considers the retailer’s ‘only five ingredients’ claim.
Real Bread Campaign | Thursday 3 April 2025

News: Sainsbury’s drops fresh bread claim

Supermarket removes ‘freshly made every day’ claim from some stores following Real Bread Campaign action.
Real Bread Campaign | Friday 1 November 2024

Article: Class act

We catch up with Adopt a School programme administrator Alys Bannister about their Real Bread making.
Real Bread Campaign | Monday 12 August 2019

Article: Rye revival

Karaway Bakery’s Ugne Greivyte celebrates Britain’s growing re-connection with rye.
Real Bread Campaign | Monday 2 November 2020

Blog: Is Kingsmill’s whole grain claim legit?

Real Bread Campaign coordinator Chris Young questions the honesty and legality of Allied Bakeries’ claim.
Real Bread Campaign | Tuesday 15 April 2025

Recipie: Bag o’ bread

One bag o' flour = three large loaves
Real Bread Campaign | Saturday 20 February 2021

News: Still freshly faked by Morrisons?

Retailer still claiming rebaked bread is ‘baked fresh from scratch in store every day’
Real Bread Campaign | Monday 31 March 2025

News: Stars in their ryes

…and other Real Bread that garnered Great Taste Awards.
Real Bread Campaign | Monday 1 August 2022

News: Where can I buy flour?

Looking to score some of the white stuff, or a bit of brown? You’re not alone.
Real Bread Campaign | Friday 27 March 2020

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