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News: Marks and Spencer 'heritage wheat' claim challenged
Real Bread Campaign asks retailer which 'heritage' variety and where the quantitative ingredients declaration is.
Real Bread Campaign | Tuesday 11 February 2025
News: Sourfaux code: Minister of State responds
More than two months later, Mark Spencer MP replies to the Real Bread Campaign.
Real Bread Campaign | Wednesday 26 July 2023
News: Trading standards force M&S to review labels
Real Bread Campaign complaint leads to consumer protection intervention.
Real Bread Campaign | Wednesday 1 October 2025
News: M&S relabelling thanks to Real Bread Campaign
Supermarket chain gives timescale for corrections resulting from trading standards complaint.
Real Bread Campaign | Thursday 29 January 2026
Blog: Supermarket loaf beer: Surplus saving or publicity stunt?
Marks and Spencer sandwich makers generate thousands of surplus slices each day, so a new beer made using those cast-offs can only be a good thing, right? Chris Young looks beyond the PR exercise and isn’t so sure.
Real Bread Campaign | Monday 14 May 2018
News: Are supermarket bloomers pants?
A nine-month investigation by the Real Bread Campaign has found the in-store bakeries of only one major supermarket chain producing any Real Bread.
Real Bread Campaign | Saturday 27 March 2010
News: No date for updated and improved bread standards
Defra still unwilling or unable to say when anything will change.
Real Bread Campaign | Tuesday 12 December 2023
Publication: Are supermarket bloomers pants? A Real Bread Campaign investigation of supermarket in-store bakeries
A Real Bread Campaign investigation of UK supermarket in-store bakeries, concluding that many supermarket in-store bakery loaves are produced using artificial additives and processing aids and that many are not being baked from scratch on site but produced elsewhere to be re-baked at a later date as and when needed.
Real Bread Campaign | Saturday 27 March 2010
News: M&S loaf tanning salon update
Trading standards announces decision on a 2024 Real Bread Campaign complaint.
Real Bread Campaign | Monday 29 June 2026
News: M&S claims white flour in wholemeal loaves isn’t an ingredient…
…and a trading standards officer agrees!
Real Bread Campaign | Thursday 25 June 2026
