Look for The Sourdough Loaf Mark!
For shoppers seeking genuine sourdough bread.
While the Real Bread Campaign continues to lobby for an Honest Crust Act (which would include a legal definition of bread, and require full ingredient labelling of every loaf) shoppers should look for The Loaf Mark.
The Sourdough Loaf Mark
Created in September 2011 by the Campaign to help bakers give people their at-a-glance assurance that a loaf is additive-free, The Real Bread Loaf Mark’s more recent companion is The Sourdough Loaf Mark. This lets a shopper know that a Real Bread is genuine sourdough - leavened only using a sourdough starter culture, with no added baker’s yeast or other raising agent. Say no to sourfaux!
Where to find genuine sourdough and other Real Bread
More than 1000 bakeries that have posted details on the Real Bread Map of where people can buy their additive-free loaves, buns, flatbreads, pastries and more.
Of these, around 100 are currently signed up to The Real Bread Loaf Mark scheme, enabling them to also use The Sourdough Loaf Mark as applicable:
| Bakery | Location | County |
|---|---|---|
| Heritage Bakehouse | Benderloch | Argyll and Bute |
| Companions Bakery | Bedford | Bedfordshire |
| Jo's Loaves | Luton | Bedfordshire |
| The Uprise Bakery | Bristol | |
| Amazing-Grains | Milton Keynes | Buckinghamshire |
| Rex Bakery | Little Chalfont | Buckinghamshire |
| Woodstocks Artisan Bakery | Milton Keynes | Buckinghamshire |
| Pagnol Boulanger | Los Angeles | California |
| Dawg House Bakery | Cupertino | California, USA |
| The Cambridge Oven | Cambridge | Cambridgeshire |
| West Street Bakehouse | Comberton | Cambridgeshire |
| Riverside Sourdough | Cardiff | |
| Anuna Craft Bakery | Llandysul | Ceredigion |
| Baker Lou | Stockport | Cheshire |
| Dough Drop | Sale | Cheshire |
| Scarpello | Derry/Londonderry | County Donegal |
| Inbread Bakery | Carlisle | Cumbria |
| The Loaf | Matlock | Derbyshire |
| Bear Bread Bakery & Kitchen | Colyton | Devon |
| Emma's Bread | Exeter | Devon |
| Joe's Bread Dorchester | Dorchester | Dorset |
| M's Bakery | Bournemouth | Dorset |
| Winfrith Bakery | Winfrith Newburgh | Dorset |
| The Earth's Crust Bakery | Castle Douglas | Dumfries and Galloway |
| Wee Boulangerie | Edinburgh | Edinburgh |
| Tensheds Bakehouse | Hedingham | Essex |
| Sweet Jane Bakehouse | Glasgow | |
| Billowing Loaf | Gloucester | Gloucestershire |
| Brook Farm Bakery | Brockweir | Gloucestershire |
| Forest Bakehouse | Long Hope | Gloucestershire |
| Hobbs House Bakery | Gloucestershire | |
| Lo.So.Do | Radcliffe | Greater Manchester |
| South Downs Sourdough | Alresford | Hampshire |
| Leavened | Stevenage | Hertfordshire |
| The Kitchen Front CIC | Harpenden | Hertfordshire |
| The Bread Lab | Carbost | Isle of Skye |
| Amazing Grace Bakery | Gravesend | Kent |
| Artisan Bread Organic ABO | Whitstable | Kent |
| Real Bread Korea | Korea | |
| All You Knead | Darwen | Lancashire |
| Breadcrumb Baking | Oldham | Lancashire |
| Fox Bakehouse | Burnley | Lancashire |
| Barkby Bakehouse | Leicester | Leicestershire |
| Knead Good Bread | Woodhouse Eaves | Leicestershire |
| Beck Hill Bakery | Tealby | Lincolnshire |
| Greenfield Bakers (LLP) | Friskney | Lincolnshire |
| Ingreedilous | Stickney | Lincolnshire |
| Breadsmith London | London | |
| Charlton Bakehouse | Charlton | London |
| E5 Bakehouse | Hackney | London |
| Ed Baker | London | |
| Hackney Bread Kitchen | London | |
| Loaf Affair | London | |
| Ma Baker | Fulham | London |
| The Celtic Bakers | London | |
| The Little Artisan Bakery | London | |
| Flour and Soul Bakery | Manchester | |
| Martins Bakery | Manchester | |
| Starlight Bakery Manchester | Manchester | |
| Lucy's Loaves | Twickenham | Middlesex |
| Wildside Bread | Edinburgh | Midlothian |
| Holly's | Aberlour | Moray |
| Peters Yard | UK | National |
| Flour + Joy | New Paltz | New York |
| Mad Hatter Bakery | Auckland | New Zealand |
| Bobs Bread Bakery | North Walsham | Norfolk |
| Elsing Bakehouse | Dereham | Norfolk |
| Off The Rails | Glaisdale | North Yorkshire |
| Secret Bakery Harrogate | Harrogate | North Yorkshire |
| Stark Farm Bakery | Tollerton | North Yorkshire |
| London Road Craft Bakery | Kettering | Northamptonshire |
| Sunset Bakehouse | Northampton | Northamptonshire |
| Black Island Bakery | Waterloo | Ontario, Canada |
| Eviedale Bakehouse | Evie | Orkney |
| Orkney Sourdough | Kirkwall | Orkney |
| Knead Bakehouse | Witney | Oxfordshire |
| Mark's Cotswold Bakery | Chipping Norton | Oxfordshire |
| Natural Bread | Oxford | Oxfordshire |
| The Bakery by Knife & Fork | Deddington | Oxfordshire |
| Wild Baker | Ewelme | Oxfordshire |
| Claire's Kitchen | Taunton | Somerset |
| Withies Delicatessen | Stoke St. Gregory | Somerset |
| Stone Shed Bread | Willaston | South Australia |
| Two Magpies Bakery | Southwold | Suffolk |
| Badger Bakery | Woking | Surrey |
| Bake88 | Epsom | Surrey |
| Crumbs Brewing | Reigate | Surrey |
| Lekito | Guildford | Surrey |
| Ruth's Little Kitchen | Betchworth | Surrey |
| Blackbirds Microbakery | Birmingham | West Midlands |
| Ethical Baker | Solihull | West Midlands |
| Katherine's Sourdough | Stourbridge | West Midlands |
| Crow's Rest Bakehouse | Wakefield | West Yorkshire |
| Crust and Crumb 77 | Brighouse | West Yorkshire |
| Mill Kitchen | Farsley | West Yorkshire |
| Beacon View Bakehouse | Malvern | Worcestershire |
| Doorstep Baker | Bewdley | Worcestershire |
| Eat Your Crusts | Pershore | Worcestershire |
| Evendine Sourdough Bakery | Malvern | Worcestershire |
| Sour Haus | Worcester | Worcestershire |
How it works
A baker signs an annual usage agreement that they will only use The Real Bread Loaf Mark to promote/market products that are what the Campaign defines as Real Bread. The agreement limits the use of The Sourdough Loaf Mark to Real Bread leavened only using a live sourdough starter culture.
See also
Nod Torth Bara Go Iawn yn Gymraeg
Published 1 Sep 2021
Real Bread Campaign: The Real Bread Campaign finds and shares ways to make bread better for us, better for our communities and better for the planet. Whether your interest is local food, community-focussed small enterprises, honest labelling, therapeutic baking, or simply tasty toast, everyone is invited to become a Campaign supporter.
