News Children's Food Campaign

Half of food bought by UK families is ‘ultra-processed’

Food made in factories with industrial ingredients and additives now make up half of the food bought by UK households. We buy more ultra-processed foods than any other European country.

A Guardian exclusive quoted research from a study of 19 European countries published this month in a special issue of the journal Public Health Nutrition.

The research shows that ‘real food’ has been replaced by sugary and salty snacks, cereals, industrially made bread, ready meals and sweetened drinks. UK households buy more ultra-processed food than any others in Europe, amounting to 50.7% of the diet. Germany comes second, on 46.2% and then Ireland on 45.9%.

Sustain’s Children’s Food Campaign works to improve the food environment that children grow up in.

Published Sunday 4 February 2018

Children's Food Campaign: Better food and food teaching for children in schools, and protection of children from junk food marketing are the aims of Sustain's high-profile Children's Food Campaign. We also want clear food labelling that can be understood by everyone, including children.

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