With a comprehensive set of recommendations to follow,
the first instalment responds to more immediate needs that have arisen as a result of coronavirus and Brexit—namely its impact on food insecurity, particularly in terms of access to healthy food for children, and trade decisions.
This has the potential to make a huge impact on the lives of many Londoners who experience, or are at risk of, food poverty. Welcome recommendations include the expansion of the free school meal scheme, school holiday meals support and the increase in value of Healthy Start vouchers. The Strategy also reinforces some of the bolder measures set out in the Obesity Strategy, such as a
9pm watershed on the advertisement of high fat sugar and salty (HFSS) foods and the introduction of legislation on promotions that encourage people to buy more than they might need, such as BOGOF deals and other multi-buy offers.
Yet to be addressed are wider issues such as supporting a diverse, ethically-minded good food businesses sector and the role of sustainable food and farming in the economic recovery. Sustain deputy CEO Ben Reynolds commended “the attention it gives to the urgent response needed to Coronavirus”, adding “the next must respond to the much bigger emergency we are facing—the climate and nature emergency.”
Read Sustain's full response.
Published Tuesday 11 August 2020
Jellied Eel: With more than 50,000 readers, The Jellied Eel is the magazine for ethical eating in the capital. Published by Sustain's London Food Link to celebrate the best of London's local larder, each issue showcases the people and projects helping to put good food on the table. Annual subscription starts from less than £2 a month.