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News: Real Bread named Britain's Best Loaf
Real Bread wins in seven of eight national award categories and takes overall prize.
Real Bread Campaign | Thursday 2 May 2024
News: What the Real Bread Campaign does for you
Are you missing opportunities we create?
Real Bread Campaign | Tuesday 30 April 2024
Article: Wholemeal: better bred bread
Crow’s Rest Bakehouse founder Alexandra Vaughan looks at how choosing delicious wholemeal Real Bread can be good not only for your health but also the planet's.
Real Bread Campaign | Tuesday 26 March 2024
Blog: Creating chances to choose Real Bread
Campaign coordinator Chris Young on tackling challenges to availability, accessibility and affordability.
Real Bread Campaign | Wednesday 20 March 2024
News: Loaf fabricators challenge ‘all flour must be wholemeal’ law
Trade body hires lawyers to give an opinion that 50% white loaves can be marketed with the word wholemeal.
Real Bread Campaign | Tuesday 30 January 2024
News: Warburtons drops ‘wholemeal’ from 50% white loaf name
Product renamed after Real Bread Campaign intervention.
Real Bread Campaign | Tuesday 30 January 2024
News: Real Bread Campaign wholemeal proposal to be adopted
Legal description amongst UK regulatory changes.
Real Bread Campaign | Wednesday 17 January 2024
News: Real Bread unwrapped 2023
A review of the high (and low) lights of the Campaign’s 15th anniversary year.
Real Bread Campaign | Wednesday 27 December 2023
News: No date for updated and improved bread standards
Defra still unwilling or unable to say when anything will change.
Real Bread Campaign | Tuesday 12 December 2023
Article: The Real Bread Campaign turns fifteen
Looking back on decade and a half of the battle for better bread.
Real Bread Campaign | Sunday 26 November 2023