The Government has come under fire for failing to publish a review of evidence on measures to cut sugar consumption. These measures included advertising regulation and taxes, conducted by Public Health England. Mr Oliver continued to say that it “didn’t seem right” the public did not have access to this information.
Mr Oliver said that any tax could be tested for three years. He also called for a ban on TV junk food advertising before 9pm, and tighter controls over food and drink adverts online as measures for the upcoming obesity strategy.
The evidence session attracted huge media attention, including a piece on BBC Newsnight with Evan Davis, and gave the sketchwriters a field day. Other coverage included: BBC, Independent, and this great sketch.
Watch Jamie's appearance at the Select Committee (approx 30mins in)
Children's Food Campaign: Campaigning for policy changes so that all children can easily eat sustainable and healthy food.
