News Real Bread Campaign

Real Bread Maker Week

From 10-16 May 2014, local loaf lovers across the land are uniting the nation to help Britain celebrate Real Bread and its makers.

From 10-16 May, local loaf lovers across the land are uniting the nation to help Britain celebrate Real Bread and its makers.

As Real Bread bakers are busy souls, most will announce their activities at the last minute, but highlights of those added to the Real Bread Campaign’s events calendar so far include:

  • A Taste of Real Bread with Campaign ambassador Aidan Chapman at Bread Ahead in Borough Market
  • East Bristol Bakery, Joe’s Bakery, Hart’s Bakery, and Mark’s Bread forming the heart of Bristol Bread City as part of Bristol Food Connections
  • How to Start a Microbakery course at Cocoa & Heart in Bexleyheath
  • Woodfired Make and Bake at Manna From Devon in Kingswear
  • Real Bread Open Day at Artisan Foodworks in Burscough
  • Campaign cofounder Andrew Whitley Sharing the Power of Sour for Good and All as part of The School of Artisan Food’s Food for Thought weekend in Nottinghamshire

To help supporter dress for the occasion, Balcony Shirts has created a limited edition I ‘Loaf’ Real Bread apron and will donate £3 to the Campaign for each one sold through balconyshirts.co.uk  

For anyone who has not yet made their Real Bread Maker Week plans, an activity and fundraising guide is available from the Campaign website.

Ideas for professional and homebakers include organising one of the following with friends, family, neighbours or colleagues, perhaps in association with a local bakery, café or restaurant, pub, WI, village hall, community group, farmers’ market, school, or workplace. A Real Bread:

  • lunchbox masterclass to share all the great Real Bread alternatives to soggy factory loaf sarnies with parents at a local school
  • tasting dinner or pizza night – perhaps in association with a local bakery, pub or eatery
  • beginners’ workshop
  • baking club event to bring friends, colleagues and neighbours together to bake

Even hitherto non-bakers can get involved by digging out unloved bread machines or supporting local events and participating Real Bread bakeries.

And, as always, the beginning of Real Bread Maker Week coincides with National Mills Weekend: what better way to start a loaf than with stoneground flour from a local traditional mill? nationalmillsweekend.co.uk

Everyone can find full details of all of the above at realbreadcampaign.org

**ENDS**

For more information please contact Chris Young: chris [at] sustainweb.org or 0203 5596 777​
www.realbreadcampaign.org       twitter.com/realbread     facebook.com/realbreadcampaign

NOTES

The Real Bread Campaign is part of the food and farming charity Sustain: the alliance for better food and farming.  Its mission is to find and share ways to make bread better for us, better for our communities and better for the planet.

Balcony Shirts’ aprons will be on sale duing May only for £15 plus £2.95 postage. Postage is free for orders over £50.

Membership
Real Bread Campaign membership is open to everyone – you don’t have to be a baker to join us! The Campaign’s mutually-supportive network helps bring together bakers and everyone else who loves the real thing, and questions what hidden costs might lie behind industrial alternatives. Originally aimed at the breadheads of Britain, the Campaign has since attracted members in around 20 countries.

Other Real Bread Campaign initiatives include:

  • Rising Up: our report on the therapeutic, social and employment opportunities Real Bread making offers to people living with mental health issues and facing a range of other challenges:  http://bit.ly/1hODaG6
  • Together We Rise: the project based on the recommendations of Rising Up to help thousands of people to benefit: http://bit.ly/NVGPoi
  • Knead to Know: the Real Bread starter To date, more than 2000 people have benefitted from the Campaign’s guide to setting up a successful Community Supported Bakery or home-based microbakery, which is now published by Grub Street: http://bit.ly/1fftqUu
  • The Real Bread Finder is the only online directory dedicated to helping people find where to buy Real Bread locally in now used by around 600 bakeries. Free for bakers to add, and people to seek, local places to buy Real Bread: http://bit.ly/1k1JV5Q
  • The Real Bread Loaf Mark is helping more than 120 bakers to give, and countless shoppers to get, an at-a-glance assurance that: ‘this is Real Bread!’ http://bit.ly/1kCuiAd

Published Wednesday 9 April 2014

Real Bread Campaign: The Real Bread Campaign finds and shares ways to make bread better for us, better for our communities and better for the planet. Whether your interest is local food, community-focussed small enterprises, honest labelling, therapeutic baking, or simply tasty toast, everyone is invited to become a Campaign supporter.

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