The Real Bread Campaign is encouraging all bakeries and baking schools to make and publish their plans as soon as possible for the annual, international celebration of genuine sourdough.
Every genuine sourdough (ie no additives and no baker's yeast) baker and baking teacher around the world is invited to join in and benefit from the publicity and sales potential of running events and activities that are in line with the aims of #SourdoughSeptember:
Bakeries, baking schools, mills and other organisations/enterprises are encouraged to organise events/activities designed to meet one or more of the aims above in any way that works for them.
The activity could be stand-alone, or part of a larger event – eg one of the many food festivals that take place during the month.
Ahead of – and throughout – the month, the Real Bread Campaign will be encouraging everyone else to buy a loaf of genuine sourdough from a local, independent bakery, or have a go at baking their own.
Real Bread Campaign
Real Bread Campaign: The Real Bread Campaign finds and shares ways to make bread better for us, better for our communities and better for the planet. Whether your interest is local food, community-focussed small enterprises, honest labelling, therapeutic baking, or simply tasty toast, everyone is invited to become a Campaign supporter.
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