Eating Better launches #MeatFreeLunch campaign to encourage all retailers to offer a better balance of sandwich choices – with more vegetables and pulses and less meat and dairy ingredients – in line with new official healthy sustainable eating advice.
A snapshot survey of 535 sandwiches and wraps from eight supermarkets and four high street sandwich chains by Eating Better has found that consumers will struggle to find a choice of plant-based sandwiches. Only 19 out of 535 (4%) were plant-based (ie did not contain meat, fish, cheese or eggs as main ingredients). The vast majority (77%) were meat or fish based. This is despite the growing trend for flexitarianism – people reducing the amount of meat in their diets.
How the companies ranked:
- Better choice: Pret a Manger, and M&S provided the most plant-based choices (5 or 6 plant-based options)
- Limited choice: Boots and EAT (3 or 4 plant-based options)
- Poor choice: Waitrose, Subway, Morrison, Co-Op, Tesco and Sainsbury’s. (only 1 or 2 plant-based options).
- No choice: No plant-based options in Asda and Greggs.
For more information:
· Briefing: http://bit.ly/Sandwiches2016brief
· Press release: http://bit.ly/Sandwiches2016pr
Sustain: Sustain The alliance for better food and farming advocates food and agriculture policies and practices that enhance the health and welfare of people and animals, improve the working and living environment, enrich society and culture and promote equity.