The Children’s Food Campaign, which has been leading the call for a sugary drinks tax in the UK, has welcomed today’s announcement by the Irish (Eire) Government that it will introduce a tax on sugar-sweetened drinks from 2018. The Irish Finance Minister Michael Noonan made the announcement in today’s Budget and confirmed the tax would likely be aligned with the UK’s Soft Drinks Industry Levy.
Malcolm Clark, co-ordinator, Children’s Food Campaign said:
“This is a double win for children’s health on World Obesity Day. A sugary drinks tax will help reduce consumption of a major source of sugar in Irish children’s diets, The announcement is also likely to have a positive ripple effect here in the UK and across the world, strengthening international resolve to protect children from unhealthy products and marketing.”
“Coca Cola and other soft drinks companies are spending many millions of pounds globally trying to prevent governments from implementing popular and evidence-based measures, such as sugary drinks taxes. Even today, on World Obesity Day, the British Soft Drinks Association was lobbying the UK Treasury and MPs trying to block this core policy of the Government’s Childhood Obesity Strategy.”
“This announcement by Ireland – alongside the World Health Organisation’s backing today for taxes and other fiscal policies to be used to tackle obesity – should give further confidence to the UK Chancellor Phillip Hammond and his colleagues that the UK Government has taken the right approach. We look forward to the Treasury implementing the Soft Drinks Industry Levy in full by 2018 as planned, with no additional delays or concessions to an industry lobby that is fighting for its short-term interests over children’s health and the long-term cost to the NHS.”
For interviews, and for further information, please contact:
Malcolm Clark, coordinator, Children’s Food Campaign
malcolm@sustainweb.org.uk / 0773332148 / 0203 5596 777 / @childrensfood
ENDS
Children's Food Campaign: Campaigning for policy changes so that all children can easily eat sustainable and healthy food.
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