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Sustain / Ethical Eats / Campaigns / Green Cook reducing food waste

More waste reduction initiatives we support

More waste reduction initiatives we support

FoodSave: Find out about Sustain's work in 2014 to help London's food businesses reduce food waste, and to send unavoidable food waste to good purposes: 

PlanZheroesPlan Zheroes

Plan Zheroes creates Zero Food Waste Heroes, by inspiring businesses with surplus food to donate it to nearby charities in London. The organisation does not collect, store, or deliver food – it acts as a matchmaking service to connect businesses with surplus food to charities that need it. They use an online interactive map, where the food businesses and charities can add their profiles, including types of food offered or required, the time that it is available or needed and the collection or delivery details.

The Plan Zheroes map makes the donors and recipients visible to each other. Food professionals hate to throw away good food, but do not have time to find and maintain relationships with the charities that need it. This is where Plan Zheroes can help.

Food waste campaigner Tristram Stuart speaking at an event organised by The Pig Idea The Pig Idea

The Pig idea is a new campaign to encourage the use of food waste to feed pigs. It aims to lift the EU ban on the feeding of catering waste (or swill) to pigs. As part of the campaign, the Feeding the 5,000 team in partnership with Wahaca Mexican Restaurants will be rearing eight pigs in London's Stepney City Farm, using legally permissible food waste from businesses in London. This includes spent brewer's grains, whey, unsellable vegetables and bakery waste. The pork produced from the pigs will be served up at a feast in Trafalgar Square in November 2013, by some of the UK's best known chefs in a variety of cooking demonstrations.


FareShare participating in Feeding the 5,000 in Trafalgar Square

FareShare is a national UK charity supporting communities to relieve food poverty. FareShare is at the centre of two of the most urgent issues that face the UK: food poverty and food waste. The charity addresses these issues in three ways, by:

  • Providing quality food – surplus ‘fit for purpose’ product from the food and drink industry – to organisations working with disadvantaged people in the community
  • Providing training and education around the essential life skills of safe food preparation and nutrition, and warehouse employability training through FareShare’s Skills Training programme
  • Promoting the message that ‘No Good Food Should Be Wasted’

FareShare has been operating since 2004 as an independent charity and now has 17 locations around the UK. Established in 1994 as a project within the homelessness charity Crisis, FareShare aims to help vulnerable groups, whether they are homeless, elderly, children, or other groups in food poverty within our communities.

Food For Good

Food for GoodFood For Good is a social entreprise focused on reducing the amount of edible food going to landfill.  It is creating a sustainable catering service which will use surplus produce - which has not reached the market because of its cosmetic appearance - to prepare delicious dishes, whilst at the same time informing people about food waste issues.

The Food For Good team campaigns to get the message across to a wider audience by running various events and activities.  They also design products using recycled materials, which they sell during events and through their online shop, with profits supporting their work.


Ethical Eats: Ethical Eats ran a network of London restaurants and catering businesses that care about sustainability.

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Sustain advocates food and agriculture policies and practices that enhance the health and welfare of people and animals, improve the working and living environment, promote equity and enrich society and culture.

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