Companies spend millions of pounds a year marketing food to children, the vast majority of it unhealthy. And it works. Research shows that this marketing encourages children to choose the types of food they see advertised – not just the individual brands.
This marketing undermines efforts to encourage healthy eating, and contributes to the poor diet of children in the UK. Calls for food companies to stop marketing their unhealthiest products to children have been unsuccessful.
The Children’s Food Campaign is calling for regulation to protect children from junk food marketing in all its forms.
Find out more about the problems of junk food marketing
Children's Food Campaign: Campaigning for policy changes so that all children can easily eat sustainable and healthy food.
