Real Bread Campaign


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Add your details to the Real Bread Finder

The Real Bread Finder is the unique online guide dedicated to helping people to find places to buy Real Bread in Britain.

It also helps people to find bread making courses, flour from independent mills, equipment and more…

How to get on the map

This is a simple three step process:

In order for us to put your Real Bread or other products/services on our map, we need to know the following:

  1. Add your contact details: Details of your business / organisation and how we can contact you.
  2. Add your oulet(s): We need this to let people know where they can find your Real Bread or products/services
  3. Tell us what you do 
Click here to put yourself on the map.


What you do

You can use the Real Bread Finder to let people know that you offer:
  • What we define as Real Bread
  • Flour from an independent mill
  • Regular or frequent Real Bread making courses*
  • Fresh yeast or sourdough starter
  • Other bits and bobs that might be of use to the home baker
* If your class is a one off, please add it to our events calendar instead.  For a more detailed listing for a frequent/regular class, visit our courses page and then email the details to us in the same format.

What next?

  1. If you have not read our definition of Real Bread recently, please click here for the low down
  2. Click here to add your details to our database 

We’ll then give your details the once over and drop you a line when we put you on the map.  We try to do this once a week.

FAQs

Do I need to be a Campaign member to add details to the Real Bread Finder?

No - this is open to everyone who offers anything on the what you do list above - though we’d love to join us, too.

How do I change the details of my Real Bread Finder entry?

Please visit our database page and follow the instructions.

How do you check to see if listed breads are what the Campaign defines as Real?

When adding a product to the finder, bakers have to tick a box to confirm that it is what we call Real Bread and we rely upon them to do so honestly.  Subjecting every single loaf to chemical analysis is simply impractical and we feel this is the most appropriate alternative.

Why is my favourite local bakery not on the Real Bread Finder?

Because they haven't added their products yet, so next time you are there, please pass on our invitation to add any loaves that match our definition of Real Bread to our map.

I'm not a baker but can I add my favourite bakery to the map?

As we ask bakers to tick a box to confirm the bread they add is what we call Real Bread, this needs to be done by the baker. It is possible that what you think is Real Bread might in fact contain additives.

What if only one of my loaves is Real Bread?

Please add it. For advice on why and how to get real with the rest of your loaves, we have written Knead to Know: the Real Bread starter

I've added my details to the database, so why can't I see them?

There's a manual element to the process, so entires do not appear straight away. We try to process entries once a week, though sometimes it might take longer.  If you added your detail over two weeks ago, please visit the database to check that you have added at least one outlet, one product or service per outlet, and that you have ticked at least one box per outlet to say what you offer there. If you still can't see your entry on the map, please email us.