The Children’s Food Campaign has today welcomed the publication of the House of Lords Science and Technology Select Committee’s report on Behaviour Change, which supports calls for the government to step up its approach to tackling obesity and diet-related ill-health.
Commenting on the report, Campaign Coordinator Christine Haigh said:
“We welcome and support the Committee’s findings that the Government’s voluntary agreements with businesses, such as the Public Health Responsibility Deal, are failing to improve public health, and that other approaches, including regulation, are needed”.
“As the inquiry has recognised, businesses play a huge role in ‘nudging’ people into particular ways of behaving – but usually they push us in the wrong direction. A robust regulatory response from government is needed if we are to reverse the record levels of obesity which place the UK as the fattest nation in Europe.”
“We particularly welcome the report’s recognition that the government’s approach to food labelling has not been evidence-based, and the recommendation that steps are taken to ensure that colour coded nutritional labelling is adopted across the food industry.”
Better food and food teaching for children in schools, and protection of children from junk food marketing are the aims of Sustain's high-profile Children's Food Campaign. We also want clear food labelling that can be understood by everyone, including children.
Sustain advocates food and agriculture policies and practices that enhance the health and welfare of people and animals, improve the working and living environment, promote equity and enrich society and culture.
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