Real Bread Campaign media releases

If your work in the UK media and would like to receive media releases about our other work, please email real bread [at] sustainweb.org

All releases are hosted on the the main Sustain website.

Real Bread Maker Week: Raising dough to do good! : 03/04/2013

From 11-17 May, local loaf lovers across the land are uniting to help everyone celebrate Real Bread and its makers.

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A wholegrain of truth?: 27/02/2013

A Real Bread Campaign investigation of industrial loaves marketed as ‘wholegrain’ and 'wholemeal' by some of the UK’s highest profile brands.

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Free Real Bread workshop to mark Lessons in Loaf success : 20/11/2012

To celebrate flying past its target of children in 100 schools learning to bake Real Bread, the Real Bread Campaign has arranged a free workshop to inspire twelve more teachers to do the same.

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Real Bread winner: The Londoners’ Loaf : 05/10/2012

The Smoke’s savviest shoppers have crowned Peckham Rye, baked by Brick House in East Dulwich, as The Londoners’ Loaf.

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It’s gonna be a bun fight: The Big Bread Debate: 21/09/2012

Details of The Real Bread Campaign's activity at The Cake & Bake Show

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Real Bread Campaign shocked by Allinson advert ASA ruling: 19/09/2012

On 19 September 2012 the Advertising Standards Authority (ASA) rejected a complaint by the Real Bread Campaign that certain marketing of Allinson brand loaves was misleading.

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Londoners’ Loaf finalists announced : 29/08/2012

The ten finalists in The Londoners' Loaf competition organised by The Jellied Eel magazine and The Real Bread Campaign.

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London 2012 Olympics’ big bread bloomer: 24/07/2012

The Real Bread Campaign believes that, by ignoring Campaign recommendations, London 2012 organiser LOCOG has let down small independent food businesses, games visitors and Londoners in general.

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It’s Lammas, so ready, bready, dough! : 19/07/2012

On and around 1 August the Real Bread Campaign is helping people across the land to celebrate Real Bread by baking or buying delicious Local Loaves for Lammas.

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Search for London’s favourite loaf launched: 13/07/2012

The competitors are on the starting line (actually bakery shelves), and now The Old Smoke’s shoppers have until 20 August to seek out, taste and vote for The Londoners’ Loaf!

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