This report analyses the Coalition Government's Public Health Responsibility Deal, focusing on the pledges made by members of the food industry. This report shows that, in our view, the Responsibility Deal is not up to the task of reducing the serious health problems caused by our unhealthy diets.
This report analyses the Coalition Government’s Public Health Responsibility Deal, focusing on the pledges made by members of the food industry. The Government’s stated aim, for this Deal, is to help reduce the serious health problems caused by our unhealthy diets.
We agree that the need for effective public health policies has never been stronger, but this report shows that, in our view, the Responsibility Deal is not up to the task. The analyses conducted by Children’s Food Campaign demonstrates what each “partner” had committed to, but also for the first time, what they had decided not to commit to, and in some cases what they had irrelevantly committed to.
1. Introduction: the crisis in our nation’s dietary health
2. Responsibility Deal: corporate takeover of public health policy?
3. Food Network pledges
4. Who signed up to what - a new perspective
6. Our verdict
7. Conclusion and recommendations
Appendix A – table of results
Children's Food Campaign
Most parents told us they are concerned that junk food advertising is having a significant impact on their children’s food choices. Many...
Learning the lessons from the Responsibility Deal’s failure to tackle junk food marketing and promotion.
The Children's Future Fund report points to the high levels of diet-related illness which is costing the NHS £6 billion every year and makes three...
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