"I was impressed to hear that the London 2012 Olympics would be serving sustainable fish. They're serving something like 14 million meals in a single month. So if they can do it then so can everyone else! This seems like an issue where it shouldn't be left just to individual choices. Most people would be shocked if they realised their favourite supermarkets and restaurants are still serving endangered fish. It shouldn't be on the shelf or the menu. I'm happy to change where I shop if a business says they'll sort this out on everyone's behalf."
Sustainable Fish City is a Sustain campaign