Real Bread Campaign

Real Bread logo


You don't need to be a baker to join us

Annual Real Bread Campaign membership starts from LESS THAN £2 A MONTH!!

The Campaign is part of the food and farming charity Sustain and relies upon YOU to be able to keep going.

 You had me at 'Real Bread': take me straight to the application/renewal page!
Please note that we process membership applications once a week.

See also


Why join us?

The two key things from our side are that:

  • Though the fee each member pays is SMALL, combined they make a BIG contribution to our charity.
  • You become a part of a mutually-supportive network who pusing for the rise of Real Bread at the hearts of our local communities.

What we do with your dough

The main new project for which we now need bread is Together We Rise, a new project to help people living with mental health issues, and some of the most vulnerable and disadvantaged people facing social exclusion, to benefit from the therapeutic, social and employment opportunities offered by Real Bread making. You can read our plans here.

Our work also includes:

  • Coordinating the mutually-supportive Real Bread community of professional bakers, microbakers, Community Supported Bakers and many more people who care about the state of modern loaf life
  • Facilitating The Real Baker-e online forum
  • Media work to raise awareness of the rise of Real Bread and the people championing local loaves
  • Pointing out what we see as problems all along the chain from seed to sandwich that highlight the ongoing need for our work

You can read highlights of our success to date, which we could not have achieved without the practical and financial support of our members, here.


The main benefit of joining the Real Bread Campaign is that you become a member of the only network dedicated to championing the rise of Real Bread in our local communities and the people who bake it.

But if it's stuff you're interested in, then we've got a doozy for you, too: the Bake 5 discount package:

  1. Bakery Bits - £5 off
  2. Bread Matters - £10 off
  3. Doves Farm – 3 FREE 1kg bags of artisan range flour
  4. Marriage’s - 10% off
  5. Shipton Mill - 10% off


For full details click here.

...but that's not all! You'll also get:

  • Four issues of True Loaf, our exclusive, full colour magazine, each year
  • Discounts at around 40 baking schools around the UK (and some other stuff, too)
  • Get 33% off the cover price of our book Knead to Know
  • Eligibility for frequent prize competitions
  • Access to The Real Baker-e online forum a place in which around 700 of your fellow members ask for and share ideas and information, and engage in general bready chat.
  • Updates on funding opportunities that are of benefit to bready community projects, social enterprises and small businesses

Professional Real Bread bakers can also:

  • take advantage of The Real Bread Loaf Mark scheme
  • rest assured that we're championing Real Bread and the people bringing it to the hearts of our local communities, and challenging the not so great things getting in the way.

Membership levels

Annual Real Bread Campaign membership starts from LESS THAN £2 A MONTH!!

For an annual 10% discount you simply need to choose to pay by annual subscription. As this payment goes automatically each year, it also save you having to remember to renew your memebrship.

Individuals and very small enterprises

Membership is open to eveyone and we have a lower rate for people joining on behalf of organisations/enterprises with an annual turnover below the VAT threshold (currently £79,000), and individuals.

Not so small enterprises

As we're the only organisation fighting the corner for Real Bread we think it's only fair we ask for a teensy, weensy bit more from the larger companies that benefit directly and indirectly from our work.

Even if you don't make your dough from bread, then hopefully you'll agree it's only right we charge individuals less than organisations.

Our discounted rates

To take advantage of this 10% discount each year, you simply need to pay by annual subscription online.

Membership level Annual fee
Individuals / enterprises with an annual turnover up to £73,000 £22.50
Enterprise turnover between £73,000 and £250,000 £45
Enterprise turnover between £250,000 and £1,000,000 £67.50
Enterprise turnover over £1,000,000 £99

Full rates

If you'd prefer to pay if paying yearly, the rates are £25, £50, £75 and £110, respectively.

You also have the option of joining London Food Link at the same time, saving 25% off the usual rate for our sister network.

How did you hear about the Real Bread Campaign?

When you join us, where it asks 'where did you hear about us?' please note the name of the bakery, friend, magazine/newspaper or whatever/whoever pointed you our way. This helps us to know which ways of promoting our charity work best.

This is new and in the future we hope to be able to run prize draws for new Campaign members who complete this box and existing members who made the recommendation!

Competition prizes

We organise frequent competitions for Real Bread Campaign members and to date, we have given away thousands of pounds worth of prizes.

Some appear in True Loaf, others only in The Real Baker-e. For details of current competitions click here.

Here are just some of the hundres of pounds worth of prizes we've given away to Real Bread Campaign members so far:

  • All You Knead is Bread by Jane Mason: Ryland Peters & Small
  • American bread slicer:
  • Bakery apprenticeship night with Aidan Chapman: The Phoenix Bakery
  • Bethesdabasics (book): Bethesdabakers
  • Bread bag: Bud & Blossom
  • Bread making course with Andrew Whitley: Bread Matters
  • Bread making class with Gordon Woodcock: Tracebridge Sourdough
  • Bread making class with Dan Lepard: The Cookery School
  • Bread making class with Aidan Chapman: The Phoenix Bakery
  • Bread making class with Aidan Chapman: River Cottage
  • Bread making class with Paul Barker: Cinnmon Square
  • Bread making class with Michael Hanson: The Brook Bakery School
  • Bread making class with Guy Moore: The Cookery School at Braxted Park
  • Bread making kit: The School of Artisan Food
  • Bread Revolution by Duncan Glendinning and Patrick Ryan: Murdoch Books
  • The Cake & Bake Show (2 tickets)
  • Dough by Richard Bertinet: The Bertinet Kitchen
  • Dough and Crust by Richard Bertinet: The Bertinet Kitchen
  • Dried yeast (36 tins): Doves Farm
  • English Bread and Yeast Cookery by Elizabeth David: Grub Street
  • European baking class with Emanuel Hadjiandreou: The School of Artisan Food
  • The Fabulous Baker Brothers by Tom and Henry Herbert: Headline
  • Flour (6 x 1.5kg): Marriages
  • Handmade bread board: Woods World Wide by Williams
  • How to Make Bread by Emanuel Hadjiandreou: Ryland, Peters & Small
  • No Need to Knead by Suzanne Dunaway: Grub Street
  • Real Bread bakery kit:
  • Real Bread starter kit: Hobbs House Bakery
  • The Real Food Festival (2 VIP tickets)
  • Scandilicious Baking by Signe Johansen: Saltyard Books
  • Short & Sweet by Dan Lepard: The 4th Estate

If you'd like to donate a prize for Real Bread Campaign members to win, please contact us.

We promote competitions in True Loaf (our quarterly magazine that goes to around 1000 of the most passionate real breadheads in the land), Breadcrumbs (our monthly enewsletter to our wider supporter network of more than 7500 people), The Real Baker-e online forum, as well as to our many thousands of Twitter and Facebook followers.

Non-UK residents

We love connecting with Real Bread lovers outside Britain and welcome your support for our work here!

We have members in:

  • Australia
  • Brazil
  • Canada
  • Cayman Islands
  • Denmark
  • Finland
  • Ireland
  • Italy
  • Kuwait
  • Malaysia
  • Netherlands
  • Norway
  • Spain
  • Sweden
  • USA

(Last updated October 2013)

As a supporter outside the UK, you can:

  • Join the Real Bread chat in The Real Baker-e forum
  • Download the PDF version of our True Loaf magazine*
  • Enter competitions**
  • Take advantage of discounts on classes if you visit the UK

* If you're able to supply a UK address we can post a paper copy there instead.

**Prizes are almost all UK based - either classes in the UK or physical items (books, equipment etc.) that the donors will only post to UK addresses.

Is there a Real Bread Campaign in my part of the world?

When we hear from an organisation outside the UK that appears to have similar aims and values to ours, we add their details here.

You can also join the #RealBread conversation on Twitter and use our Facebook page to try to connect Real Bread lovers closer to where you are.

See also: How do I start a Real Bread Campaign in my country?