Located in the walled playground of New King’s primary school – look out for the large Victorian school building on New King’s Road and the cow – the market celebrates its first anniversary in September.
Some customers say the market has revolutionised the way they shop for food, with many no longer using the supermarkets for their fresh produce. They enjoy supporting farmers and producers directly, having the opportunity to ask questions about provenance, seasonality and animal welfare and feeling more closely linked to the food they buy. As well as trying lots of delicious samples!
Between 20 and 25 traders attend each week, so every Sunday, come rain, shine or snow, you’ll find a plentiful supply of both conventionally grown and organic fruit and vegetables, wonderful-tasting buffalo-, goat-, sheep- and cow-cheeses, quality meats, home-made chutneys, jams and (on the first Sunday of every month) luscious lemon curd, artisan breads, pasta, pesto, some very popular pies and Isle of Wight tomatoes whose flavour is so good even Italians rave about them.
All traders come from within a 100-mile radius of the M25, so the food is local to London. Stalls selling pies and cakes buy many of their ingredients from the market, too. So, if you want to put a smile on your face, colour in your cheeks and a spring in your step, get shopping! You’ll be spoilt for choice.
By Rachael Doeg
For regular updates of the market, see www.atoastofood.blogspot.com
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